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      05-05-2016, 08:09 AM   #153
David70
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Drives: 20 AM Vantage -13 Cadillac ATS
Join Date: Apr 2012
Location: Cincinnati, OH

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Quote:
Originally Posted by Fundguy1 View Post
1 marketing. Every caddie commercial shows some person I wouldn't want to spend 30 seconds speaking to talking about why their caddie fit their unconventional lifestyle, family, wacky fashion, etc. Where's the man's man example in there? The exec who goes to the hockey game with colleagues or his kid after work? The triathlete doctor? The Lincoln Mathew McConaughey or the Bradley Cooper? Marketing sucks. Those are the guys who seek performance. Not florists. The original ATS commercial showed two guys saying wow. The new Elantra commercial does too. Why not actually show what you can do like GM used to?
2 the styling is polarizing. Like infinity cars, you love it or hate it. No middle ground. I think Lexus is like this now too. I don't like either. The dumb Lexus hourglass grill or the caddie vertical headlights and many lines not parallel to the horizon like interior door panel lines for no reason. Sharp edges and harsh lines vs sexy swoopy organic ones. Fugly.
3 they continue to downsize everything. Their new flagship sucks. Then need an S class killer not it's little brother.
#1 - Interesting that the number one reason is because of the image and commercials that show people you don't want to be around and people not like you. Didn't see this coming on a BMW forum
#2 - Styling - no point in trying to debate styling so if you don't like it you shouldn't buy it.
#3 - Downsize everything - Not following, they have the ATS which is small, the CTS which is bigger and soon the CT6 which is big, seems like if you want a bigger car you move to the next model up. If you want a car bigger than the CT6 then you will have to go somewhere else.

Quote:
Originally Posted by Efthreeoh View Post
If you didn't test drive an ATS-V how can you evaluate the build quality, gauges, button feedback, and CUE? Assuming one has to go to a dealership to test drive a car, how do you know the dealership as good or bad?
X2, if you want a BMW so bad that you aren't interested in trying something else I can understand (but don't agree in principle with putting any brand up that high), but don't then try to compare them.
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