[BMW F22]

Originally Posted by BoostedBMW

I think the difference here will be that the benz c-class hatch was a POS, and the 1 is being built on the E46 chassis, and from what they are saying its going to be coming with the choice of two great engines so I wouldn't really put this car in the same category as C hatch. They are saying that a 135 should cost 35k, its not some entry level piece of crap with a BMW badge on it. I wish there were more car enthusiasts on this forum, not just people who look down on everything that isn't a 3 series or higher in price tag.

Yeah I remembered reading somewhere that both BMW and Mercedes have learned from the hatchback C (LK??) failure. Thus BMW chose to make a coupe for the states instead of bring a hatch over.

Be it a 1 series or a no series at all, a BMW is a BMW. I would love to own a 1 series- I think it's a fun car.

[THE JEDI]

Originally Posted by ksfrogman

Why all the hatred for the 1? It's new and retro at the same time. The front bumper going straight across reminds me of the E46. Pack in a 3.2L, and make a M1 with bulged flenders. This little car would be fun to mod.

I can't believe people are worried this will water down the brand.



Tell me you can't see baby M3 in this.

Because some people fail to understand BMW needs to sell cars, and the 3 series is fast approaching 50,000 G's, and thats before you hit a M cars, they need a a sub 30,000 dollar car...or BMW will belong to another company....in about 10 years.....and the 1 series will make such a profiit that it will make money losing cars like the M5 M6, and 550's possible..the 3 series is what turns the wheels of this company...they have to increase profit and market share........as long as they produce cars that are what the brand stands for, is all I care about....and a 250+ hp pocket rocket is just what ya need for a quick get away, or a nice city car..........like my Japanese buddy who has an M6,(that was 118,000 dollars) in Japan, and his M5(e39, that was 75,000 9 years ago.....the more entry level bimmers they sell the more Mcars he can buy, and he was talking about the 1 series that they have had on sale in Japan for about 4 years and the 3 series, he purchased for his wife..as her....DAILY car...must be nice. I love the hatchback 3, but this coupe makes me go hmmmmmmm........

[Fraggy]

I am glad that more people can share in the BMW experience. In the long run, this will lure more and more away from Asian and WV cars. In and of itself, this is great news.

[dmboone25]

Originally Posted by canpend

1000000% agreed, I was flamed endlessly a month ago for posting a topic about it. Still many don't get it.

I guess I am one of the many that don't get it?

Does the fact that more people could afford a BMW make you less cool, or your car less desireable? Hardly. This looks, as others have said, to be an attempted return to BMW's roots, which was a small, fast, light, and nimble car. My E92 is actually a pretty big car--I think the new 1 would be a little more on the lines of what I truly wanted. The Mini is too small, the 3 is getting awfully big--the 1 seems to be a perfect go-between, with some awesome engines to choose from. I, for one, am excited.

[BMXtreme]

An option for those whose wife/mistress wants a bimmer.

[THE JEDI]

Originally Posted by BMXtreme

An option for those whose wife/mistress wants a bimmer.

[ElCapitan]

Originally Posted by dmboone25

I guess I am one of the many that don't get it?

Does the fact that more people could afford a BMW make you less cool, or your car less desireable? Hardly. This looks, as others have said, to be an attempted return to BMW's roots, which was a small, fast, light, and nimble car. My E92 is actually a pretty big car--I think the new 1 would be a little more on the lines of what I truly wanted. The Mini is too small, the 3 is getting awfully big--the 1 seems to be a perfect go-between, with some awesome engines to choose from. I, for one, am excited.

My thought exactly. I might trade my E46 M3 if and when they make a M version of the 1 series available in Canada.

[typeszh]

Originally Posted by BMWE90

okay seriously, re-read my post.

People going to the dealerships to look at a car and come up with signed contracts IS A GOOD THING!!!!! THAT MEANS THEY FELL IN LOVE WITH THE CAR! Holy Jebus!!!

Okay seriously good for those Si/TSX etc people. Thanks for your clarification.

[ab00578]

I remember reading an interview with the head of BMW Canada about a year ago and he was bemoaning the ever-increasing weight of todays cars. He said then that the 1 Series was his favourite BMW to drive.

RWD, less weight, sweet inline 6 - I think it could have all the ingredients for a great car.

[010101]

Originally Posted by siriusinvestor

Damn here comes the wannabe posers who just buy cars for the badge to run in and scoop the 1 series up. With any luck the 1 series will bomb, like the hatchback entry level mercedes benz C-Class.

Anyone who would be concerned with such a thing is someone who bought their car for the badge. It's also pretty funny that you own BMW's current cheapest offering. The 1 series will be a better driver's car than any other in BMW's line up if they get it right. Even if I had Warren Buffet's money I'd take a 135i over a 335i every time.

[CSL-Fanatik]

Originally Posted by 010101

Anyone who would be concerned with such a thing is someone who bought their car for the badge. It's also pretty funny that you own BMW's current cheapest offering. The 1 series will be a better driver's car than any other in BMW's line up if they get it right. Even if I had Warren Buffet's money I'd take a 135i over a 335i every time.

Rubbish... The 1 might be quick, but it does not handle as well and is super small... First, you guys should look at it before you make such comments, and the 3 is much nicer inside as well. I drove one 2 days ago, and have driven others before. What this car beats is the WRX, the GTI, and A3.. But it does not beat its big brother 3 series by any means.

[herbz]

Angry 335i Owners =

Jealous Mfers

[ward]

Originally Posted by CSL-Fanatik

Rubbish... The 1 might be quick, but it does not handle as well and is super small... First, you guys should look at it before you make such comments, and the 3 is much nicer inside as well. I drove one 2 days ago, and have driven others before. What this car beats is the WRX, the GTI, and A3.. But it does not beat its big brother 3 series by any means.

so somehow it's smaller, lighter and handles WORSE?

wow the E90 is amazing!

[thedean786]

Well what's wrong with people buying the 1-series? If anything BMW should be happy, at least they are giving a chance to those out there who would like to own a bmw but maybe can't afford a 3-series, 5-series etc.

I'm sure the BMW community won't accept them, because I think we are pretty high on ourselves as it is, but that is our problem not theirs.

[Neil]

I don't see who the target market is. It's probably a $30,000-35,000 car at least which rules out the teens who typically buy small pocket rockets (minus the trust fund babies in Cali). Many of the people who already own 335's and 328s have graduated from other cars and although this may have a big engine it's still a downgrade in car. If the person buying this car cares anything about looks or practicality there are many better options in the same range.

It seems strange that they try to create a car for the more common market but will probably place it in the midrange of the 3 series.

[ElCapitan]

I might buy one as a toy.

[010101]

Originally Posted by CSL-Fanatik

Rubbish... The 1 might be quick, but it does not handle as well and is super small... First, you guys should look at it before you make such comments, and the 3 is much nicer inside as well. I drove one 2 days ago, and have driven others before. What this car beats is the WRX, the GTI, and A3.. But it does not beat its big brother 3 series by any means.

There is no way a big heavy e90 series car would be better than something lighter if it was done right. The heavy, bloated current gen 3 series platform is FAR from ideal when it comes to handling and performance. If you read my post you would have seen that it said IF BMW gets it right. The 1 series coupe isn't out yet so you don't know how it will handle and neither do I. A twin turbo 1 series certainly has all the potential to be a far better car than a 335i. You should practice what you preach when you say "First, you guys should look at it before you make such comments." My post was purely hypothetical while yours was telling everyone how a car that isn't even out yet handles.

[010101]

Originally Posted by Neil

I don't see who the target market is. It's probably a $30,000-35,000 car at least which rules out the teens who typically buy small pocket rockets (minus the trust fund babies in Cali). Many of the people who already own 335's and 328s have graduated from other cars and although this may have a big engine it's still a downgrade in car. If the person buying this car cares anything about looks or practicality there are many better options in the same range.

It seems strange that they try to create a car for the more common market but will probably place it in the midrange of the 3 series.

Target market: People who appreciate the performance and handling aspects of a car and are turned off by how over sized and over weight the current 3 has gotten. People who don't see the point of hauling around all that extra weight and bulk just to get worse handling, worse performance and worse economy. BMW has a plethora of huge luxury boats in their current line up, yet no sports car sized cars (aside from the Zs which are highly unpractical). The 1 series will bring in a lot of buyers who would have otherwise gone with another brand if BMW gets it right.

[just4kickz]

i wouldn't mind getting one... those tail lights are horrbile tho... the front is good nuff

[THE JEDI]

hmm 28,000 is still a lot of money to me......1 series is gonna be awwwwwsome

[Neil]

Originally Posted by 010101

Target market: People who appreciate the performance and handling aspects of a car and are turned off by how over sized and over weight the current 3 has gotten. People who don't see the point of hauling around all that extra weight and bulk just to get worse handling, worse performance and worse economy. BMW has a plethora of huge luxury boats in their current line up, yet no sports car sized cars (aside from the Zs which are highly unpractical). The 1 series will bring in a lot of buying who would have otherwise gone with another brand if BMW gets it right.

How big that market is I guess we will find out, to me it seems less like a sports car and more like a subcompact with a big engine in it. I can't imagine someone in a S2000, EVO, STI, G35, or even 350Z moving to this car and if someone wanted a tiny car with great handling, fast speed, and more practicality for a bargain they could just get a Mazdaspeed 3.

I don't think the 3 ever was aimed as being a low weight sports car, it is inevitable as more conveniences and safety are in our cars that the weight will increase. It doesn't seem to hurt the 3 series, it has been at the top of it's class in performance, handling, and with decent MPG for the past decade.

[010101]

Originally Posted by Neil

How big that market is I guess we will find out, to me it seems less like a sports car and more like a subcompact with a big engine in it. I can't imagine someone in a S2000, EVO, STI, G35, or even 350Z moving to this car and if someone wanted a tiny car with great handling, fast speed, and more practicality for a bargain they could just get a Mazdaspeed 3.

I don't think the 3 ever was aimed as being a low weight sports car, it is inevitable as more conveniences and safety are in our cars that the weight will increase. It doesn't seem to hurt the 3 series, it has been at the top of it's class in performance, handling, and with decent MPG for the past decade.

What you're saying doesn't really make sense. You're saying that since the 1 series coupe won't be a tiny sports car but a sub compact car people who currently drive evos, stis and G35s won't want it. Do you realize that the Evo and STI are subcompact sedans? Why would anyone cross shop a torque steer front wheel drive Japanese hatch back with a rwd 300hp German coupe? They are totally different cars. The Mazda is a good car, but its performance will be nowhere near a 135i's.

The 3 series was much more of a driver's car in past generations. I've driven all of them and the e30 and e36 were much more engaging to drive than the e90. Its increasing bulk and numbness to the road may not seem to hurt the 3 series, but it is most certainly losing potential customers. I am one of them. If the 335i's engine were in a car similar in size to an e36 I'd be driving one right now. There are many others like me out there. BMW is filling a huge gap in their line up, and I think they will do very well with it.