New Audi commercials take not so subtle dig at BMW

BMWinNorthdakota · 02-17-2010, 08:21 PM

Audi is airing two new commercials during the Winter Olympics currently underway. If you haven't yet seen it, they're not so subtle digs against Audi's main rivals - BMW and Lexus. Check out the spots inside.

Why does Audi constantly play the "I am better than you" Game via their marketing.

Let your product talk for its self.

Noc57 · 02-17-2010, 08:23 PM

**** Audi unless it's the V10 R8.

BMW> Audi....I think even Audi drivers realize this by now.

VTECaddict · 02-17-2010, 08:25 PM

Isn't that the point of advertising? To tell people how your product is better than others?

stressdoc · 02-17-2010, 08:28 PM

Meh, let's hope it brings a substantive response from BMW. Equip the 335is sufficiently to put the S4 eating its dust in the rag comparos.

Hint: LSD option, AST or similar dampers option, lighter weight. MSRP under 50k, not over.

And damn, get some better ideas for BMW adverts.

BMWinNorthdakota · 02-17-2010, 08:31 PM

Quote:

Originally Posted by stressdoc

Meh, let's hope it brings a substantive response from BMW. Equip the 335is sufficiently to put the S4 eating its dust in rag comparos.

Hint: LSD option, AST or similar dampers option, lighter weight. MSRP under 50k, not over.

Have you seen the most recent attempt on behalf of Audi? It just aired during the Olympics on NBC. Like any other Audi ad, it relied mostly on the image of a R8.
Chop chop BMW, lets see this super car in the works please.

50shadesofhockenheim · 02-17-2010, 08:38 PM

Your right. It's getting annoying watching all these Audi commercials bashing BMW and Mercedes, even though both are better than Audi.

cooldude · 02-17-2010, 08:43 PM

so do hyundai :lol
they try to say they are better than toyota

50shadesofhockenheim · 02-17-2010, 08:44 PM

Quote:

Originally Posted by cooldude

so do hyundai :lol
they try to say they are better than toyota

I'd rather have a Hyundai than a toyota

HoustonScott · 02-17-2010, 08:46 PM

There have been adds chasing BMW's for years, Audi, Lexus, MB, they know who they have to bash....it does get old but it's a compliment.

HS

captainaudio · 02-17-2010, 08:46 PM

Excatly what planet do you people live on?

It is advertising for Christ's sake. What the hell do you expect them to say.

"Audi, we may not be as good as BMW but we do charge more"

Maybe BMW can have an ad for the 335i that says: "The HPHP will probably fail, but what the hell. nobody's perfect"

CA

jopa489 · 02-17-2010, 09:39 PM

Quote:

Originally Posted by HoustonScott

There have been adds chasing BMW's for years, Audi, Lexus, MB, they know who they have to bash....it does get old but it's a compliment.

HS

Quote:

Originally Posted by captainaudio

Excatly what planet do you people live on?

It is advertising for Christ's sake. What the hell do you expect them to say.

"Audi, we may not be as good as BMW but we do charge more"

Maybe BMW can have an ad for the 335i that says: "The HPHP will probably fail, but what the hell. nobody's perfect"

CA

ENINTY · 02-17-2010, 09:55 PM

Glorified Volkswagons. BFD. Notice how any BMW commercial never tries to compare a BMW to another brand? Ever notice that every magazine article always mentions BMW as the bench mark?

ianbiz · 02-17-2010, 10:05 PM

wow you guys are a bunch of stuck up, ignorant fan boys.

wwjbd24 · 02-17-2010, 10:07 PM

uhh i love bmw to death but those ads are pretty strategic and overall more impressive than bmw's JOY ads (i understand it's joy, but will most people?)

Noc57 · 02-17-2010, 10:10 PM

Quote:

Originally Posted by ianbiz

wow you guys are a bunch of stuck up, ignorant fan boys.

"ignorant fanboys?" Where?

You are on a BMW forum after all.....

I find it hilarious that all the butt-hurt Audiboys obviously can't take a joke. Heaven forbid if someone talks bad about Audi on a BMW forum.

jimk · 02-17-2010, 10:23 PM

Audi: Your move BMW
BMW: Checkmate

Marcadelic · 02-17-2010, 10:29 PM

Quote:

Originally Posted by jimk

Audi: Your move BMW
BMW: Checkmate

haha that is great, im showing this to everyone

Noc57 · 02-17-2010, 10:31 PM

Quote:

Originally Posted by jimk

Audi: Your move BMW
BMW: Checkmate

Old, but I never get tired of seeing it.

OlivaresAnthony · 02-17-2010, 10:34 PM

reading through this just reminded me of the Jump for Joy commercial where the guy tries to jump into his Audi and fails...

slowSwede · 02-17-2010, 10:47 PM

Some more bashing from Bmw

Noc57 · 02-17-2010, 10:47 PM

Quote:

Originally Posted by MERCSUk153

I think the Audi adverts are tasteless just like your posts. LOL you bash Audi for bashing BMW in the Ads but you do the same in your posts all the same.

As I've already said:

I find it hilarious that all the butt-hurt Audiboys obviously can't take a joke. Heaven forbid if someone talks bad about Audi on a BMW forum.

You are on a BMW forum after all champ.....

captainaudio · 02-17-2010, 10:48 PM

Quote:

Originally Posted by ianbiz

wow you guys are a bunch of stuck up, ignorant fan boys.

+1

CA

02-17-2010, 08:21 PM	#1
BMWinNorthdakota Banned 254 Rep 1,106 Posts Drives: 2007 bmw 335i e90 Join Date: Jun 2009 Location: Fargo ND iTrader: (0)	New Audi commercials take not so subtle dig at BMW Audi is airing two new commercials during the Winter Olympics currently underway. If you haven't yet seen it, they're not so subtle digs against Audi's main rivals - BMW and Lexus. Check out the spots inside. Why does Audi constantly play the "I am better than you" Game via their marketing. Let your product talk for its self.
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02-17-2010, 08:23 PM	#2
Noc57 Lieutenant Colonel 76 Rep 1,859 Posts Drives: e92 335 Join Date: Dec 2008 Location: Orlando, FL iTrader: (0)	**** Audi unless it's the V10 R8. BMW> Audi....I think even Audi drivers realize this by now. Attached Images __________________ Last edited by Noc57; 02-17-2010 at 08:28 PM..
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02-17-2010, 08:25 PM	#3
VTECaddict Where'd my VTEC go? 487 Rep 6,066 Posts Drives: 06 330i 6MT Join Date: Mar 2009 Location: Seattle, WA iTrader: (4)	Isn't that the point of advertising? To tell people how your product is better than others? __________________ AW/Terra \| ZSP \| ZPP \| ZCW \| iDrive \| CA Mods: BC BR coilovers \| Blacklines \| M-tech rear \| dual exhaust \| M3 steering wheel \| BMW SSK \| ZHP shift knob \| High-kick CF spoiler \| NBT Retrofit M3 front control arms \| M3 rear guide rods \| Manzo rear toe and camber links \| Monroe rear shock mounts \| Varrstoen ES1 19x9.5+20 Front, 19x11+25 rear
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02-17-2010, 08:28 PM	#4
stressdoc Moderator 657 Rep 10,863 Posts Drives: BMW i8; Toy 4runner TRD pro Join Date: Jun 2005 Location: Waco TX iTrader: (0)	Meh, let's hope it brings a substantive response from BMW. Equip the 335is sufficiently to put the S4 eating its dust in the rag comparos. Hint: LSD option, AST or similar dampers option, lighter weight. MSRP under 50k, not over. And damn, get some better ideas for BMW adverts. __________________ My recent ED photos: http://f80.bimmerpost.com/forums/sho....php?t=1026808 my not-so-recent ED: http://www.e90post.com/forums/showthread.php?t=31829 Please join BMWCCA http://bmwcca.org/index.php?pageid=c...&ref_by=300279
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02-17-2010, 08:38 PM	#6
50shadesofhockenheim Colonel 2267 Rep 2,327 Posts Drives: 2005 Toyota Prius Join Date: Dec 2009 Location: boca raton, fl iTrader: (6)	Your right. It's getting annoying watching all these Audi commercials bashing BMW and Mercedes, even though both are better than Audi.
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02-17-2010, 08:43 PM	#7
cooldude Lieutenant 27 Rep 518 Posts Drives: Bmw 335i Join Date: Mar 2008 Location: Charlotte iTrader: (0)	so do hyundai :lol they try to say they are better than toyota __________________
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02-17-2010, 08:46 PM	#9
HoustonScott Lieutenant 25 Rep 436 Posts Drives: 2010 335d, montego Blue Join Date: Nov 2009 Location: Houston, Tx iTrader: (0)	There have been adds chasing BMW's for years, Audi, Lexus, MB, they know who they have to bash....it does get old but it's a compliment. HS
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02-17-2010, 08:46 PM	#10
captainaudio World's Foremost Authority 1183 Rep 4,535 Posts Drives: M4 Cab - Cayenne GTS - Jag XK Join Date: Jul 2007 Location: Upper East Side Manhattan - Boca Raton FL - Lime Rock CT iTrader: (0)	Excatly what planet do you people live on? It is advertising for Christ's sake. What the hell do you expect them to say. "Audi, we may not be as good as BMW but we do charge more" Maybe BMW can have an ad for the 335i that says: "The HPHP will probably fail, but what the hell. nobody's perfect" CA __________________ Drivers Club at Lime Rock - International Motorsports Research Center - Society of Automotive Historians - Madison Avenue Sports Car Driving and Chowder Society (0nly a VP) - BMWCCA - Porsche Club of America - M Gruppe - Polish Race Drivers of America (PDRA) - Glen Club (Watkins Glen International) - Jaguar Club of Southern New England
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02-17-2010, 09:55 PM	#12
ENINTY Banned 179 Rep 3,415 Posts Drives: 2006 325i Sport Join Date: Jun 2006 Location: Virginia iTrader: (0)	Glorified Volkswagons. BFD. Notice how any BMW commercial never tries to compare a BMW to another brand? Ever notice that every magazine article always mentions BMW as the bench mark?
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02-17-2010, 10:05 PM	#13
ianbiz Back in a BMW 206 Rep 5,208 Posts Drives: 2015 335i Msport Join Date: Jul 2007 Location: Dallas, TX iTrader: (8)	wow you guys are a bunch of stuck up, ignorant fan boys. __________________ Ian
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02-17-2010, 10:07 PM	#14
wwjbd24 Private First Class 7 Rep 156 Posts Drives: e92 07 335i Join Date: Dec 2009 Location: Mid Atlantic iTrader: (0)	uhh i love bmw to death but those ads are pretty strategic and overall more impressive than bmw's JOY ads (i understand it's joy, but will most people?)
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02-17-2010, 10:23 PM	#16
jimk Captain 114 Rep 942 Posts Drives: 2018 M550i Join Date: Jun 2009 Location: Camarillo, CA iTrader: (8)	Best ever BMW vs. Audi ad Audi: Your move BMW BMW: Checkmate Attached Images
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02-17-2010, 10:34 PM	#19
OlivaresAnthony Colonel 101 Rep 2,095 Posts Drives: 2019 Toyota Tacoma TRD OR 4x4 Join Date: Nov 2009 Location: San Diego, CA iTrader: (6) Garage List 2019 Toyota Tacoma ... [0.00] 2015 BMW 535i [0.00]	reading through this just reminded me of the Jump for Joy commercial where the guy tries to jump into his Audi and fails... __________________ E90 325i\|Sparkling Graphite Metallic\|Steptronic\|Black Leatherette/Dark Burl Interior\|OEM Alarm\|35%Front/5%Rear Tint\|RD LED License Plate Lights\|Rear Fogs Activated\|Debadged\|Smoked Sidemarkers\|Blacklines\|Depo P90v2\|Matte Black Grille\|BMS PBX\|AFE Drop In\|Charcoal Filter Delete\|Air Scoops\| RM Silicone Intake Hose\| Magnaflow 14815\| 19" Avant Garde M310\|Continental DWS\|M3 Lip Spoiler
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02-17-2010, 10:47 PM	#20
slowSwede Lieutenant 22 Rep 549 Posts Drives: 335 coupe Join Date: Jan 2010 Location: Skåne iTrader: (0)	Some more bashing from Bmw
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