MAYBACH going Kaput...

SchnellM3 · 11-25-2011, 09:22 PM

From Jalopnik..

Quote:

Maybach will soon be kaput!

There's a sad sort of clanging from the clock in the hall, and the bells in the steeple too... Daimler AG is killing the ultra-pricy Maybach brand effective in 2013, the Wall Street Journal reports today. Something, something, something, something, oooo.

Daimler Chief Executive, Dieter Zetsche reportedly confirmed the kill-switch plan in an interview with the Frankfurter Allgemeine Zeitung to be published tomorrow. Instead, the company will expand the Mercedes-Benz S-Class line. That makes sense, considering hardly anyone could tell the difference between the cars, anyway.

Daimler resurrected the Maybach brand nine years ago amid economic boom times. Still, the brand's $375,000 sedans failed to gain a foothold, even as other ultra-high-end marques like Volkswagen's Bentley and BMW's Rolls-Royce flourished. Now, amid a sad trickle of sales and a vexing dearth of profits, Daimler will sunset Maybach the same year the next-gen S-Class will emerge.

To fill the void to be left by Maybach's departure in 2013, Mercedes-Benz will look to eventually double sales within its flagship's segment. Daimler had considered partnering with Aston Martin to reduce production costs — not that cost-cutting along could have saved Maybach. Fewer than 200 Maybachs were built worldwide in 2010, according to WSJ.

http://jalopnik.com/maybach/

Not too surprised.. I was never really a fan of their Zeppelins although the Exelero and Xenatec coupe were pretty slick....

TheBingoBalls · 11-25-2011, 09:45 PM

What is Jay-Z and Kanye going to destroy now when they're bored?

Who's really surprised though? It was rarely talked about and any hype around the Maybach recently were because of celebrities like Jay-Z. Daimler should've started from scratch like BMW did with the Rolls. Details are sparse but how are they going to extend the S-Class? If no one purchased a Maybach before which had it's own line, I doubt anyone is going to put down that much money for a S-Class.

UltimateBMW · 11-26-2011, 03:03 AM

comar1979 · 11-26-2011, 03:26 AM

Kaputt

The Sterling Moss SLR is

Robin_NL · 11-26-2011, 03:48 AM

Very interesting car the SLR^^^^^

Is that pic taken in Stuttgart/Böblingen? I think so.

That's Puff Daddy with ????

Year's_End · 11-26-2011, 09:12 AM

I've waited for this news for awhile. This doesn't surprise me in the least.

TK-421 · 11-26-2011, 11:07 AM

Sterling Moss <3

MikeyV · 11-26-2011, 01:18 PM

People bought the 600 Grosser in the 60's ,70's and 80's so I can't see why folks with big bank accounts wouldn't buy an S600 Pullman today; the main problem I think with Maybach was brand recognition, they also really needed a coupé.

11-25-2011, 09:45 PM	#2
TheBingoBalls Brigadier General 4299 Rep 4,854 Posts Drives: BMW Join Date: Mar 2011 Location: Toronto, Ontario iTrader: (1) Garage List 2018 F36 BMW 440i x ... [0.00]	What is Jay-Z and Kanye going to destroy now when they're bored? Who's really surprised though? It was rarely talked about and any hype around the Maybach recently were because of celebrities like Jay-Z. Daimler should've started from scratch like BMW did with the Rolls. Details are sparse but how are they going to extend the S-Class? If no one purchased a Maybach before which had it's own line, I doubt anyone is going to put down that much money for a S-Class. Last edited by TheBingoBalls; 11-25-2011 at 09:52 PM..
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11-26-2011, 03:03 AM	#3
UltimateBMW Brigadier General 425 Rep 3,287 Posts Drives: MP4 Join Date: Dec 2006 Location: South iTrader: (0)	__________________
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11-26-2011, 03:26 AM	#4
comar1979 130i Treiber 122 Rep 1,432 Posts Drives: BMW 130i Join Date: Mar 2009 Location: Munich,Germany iTrader: (0) Garage List 2006 BMW 130i E87 [0.00]	Kaputt The Sterling Moss SLR is __________________ # BMW 130i /// + SPARCO Assetto Gara 8x18 bronze + KW + PP SteeringWheel II +PP Exhaust +PP Kidneys + PP AirFilter + PP Style Flaps + PP SS Kit + *AC-Schnitzer* Gear Knob + MorVision Diffusor + LCI Blacklines high + GroundZero-Audio #
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11-26-2011, 03:48 AM	#5
Robin_NL S0THPAW 8968 Rep 7,863 Posts Drives: HS M2 Competition Join Date: Apr 2005 Location: The Netherlands iTrader: (0)	Very interesting car the SLR^^^^^ Is that pic taken in Stuttgart/Böblingen? I think so. That's Puff Daddy with ????
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11-26-2011, 09:12 AM	#6
Year's_End Lieutenant General 1243 Rep 12,446 Posts Drives: 2020 Shelby GT350 Join Date: Feb 2007 Location: FL iTrader: (0)	I've waited for this news for awhile. This doesn't surprise me in the least. __________________ Past: '08 E92 335i\|ZPP\|ZSP\|6AT Past: '15 Mustang GT\|401A\|PP\|6MT Current: '20 Shelby GT350\|6MT
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11-26-2011, 11:07 AM	#7
TK-421 Registered Sex Offender 599 Rep 4,757 Posts Drives: E46 M3 \| 1JZ S13 Join Date: Jun 2007 Location: Tampa, FL iTrader: (0)	Sterling Moss <3 __________________ Stop putting stuff like painted reflectors and premium package in your signature. You're embarrassing.
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11-26-2011, 01:18 PM	#8
MikeyV Captain 78 Rep 805 Posts Drives: Audi A6 Avant & A1 Sportback Join Date: Jul 2010 Location: Norway iTrader: (0)	People bought the 600 Grosser in the 60's ,70's and 80's so I can't see why folks with big bank accounts wouldn't buy an S600 Pullman today; the main problem I think with Maybach was brand recognition, they also really needed a coupé.
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